DESIGN STARTS ON PAPER

Curated by Markus Schiffer (MBSY™LAB) and Tom Gädtke (Studio Christina), with support from Danish architect Nicolai Richter-Friis, the project emerged through a shared appreciation for design, craftsmanship, atmosphere and automotive culture — connecting brands, designers and collaborators through a common visual and emotional language. "DESIGN STARTS ON PAPER reflects the belief that the most meaningful ideas rarely begin with algorithms or optimization", says Markus Schiffer, Founder and Creative Director of MBSY™LAB. "They begin with intuition — with a line, a thought, a sketch on paper. We wanted to create a physical and human-centered space where architecture, design and automotive culture naturally connect through shared values rather than trends." Ultimately, DESIGN STARTS ON PAPER proposes a different pace and perspective within contemporary design culture — one rooted not in immediacy or visual noise, but in clarity, emotion and enduring form. Because lasting design does not begin with data. It begins with a line. On paper.